At Belfast & Lisburn Women’s Aid part of our mission is to challenge attitudes and beliefs that perpetuate domestic abuse as a form of violence against women. A vital part of our work to achieve this is to continuously raise awareness of the causes and impact of domestic abuse on women and children. We work collaboratively with Women’s Aid groups across the region and elsewhere in the UK to raise awareness through on and offline campaigns in order to keep challenging harmful attitudes and beliefs. We believe that knowledge can bring change, so are committed to educating our community and opening up meaningful discussions both on and offline.
We believe that raising awareness and promoting early intervention and appropriate education is essential to achieve our vision of helping build a society where domestic abuse is unacceptable. Over the years we have consistently delivered a range of awareness raising campaigns on and offline. Take a look at some of our most recent campaigns below:
- Young Women’s campaign – an offline campaign which took place in Autumn 2021. Our staff attended Fresher’s events at Ulster University, Belfast Metropolitan College, and SERC Lisburn and Downpatrick. A 2-week long bus advert campaign took place on Translink buses in Belfast and Lisburn highlighting the signs of coercive control and emotional abuse.
- #SpotlightOn – an online awareness raising campaign which shines a spotlight on a different form of abuse each calendar month in order to raise awareness of the many different ways perpetrators abuse their victims.
- #10KbyMay – an online campaign seeking to raise awareness of the impact of domestic abuse and the support offered from Belfast & Lisburn Women’s Aid in order to educate the public and encourage women in need to reach out for support.
- 16 Days of Action – a social media awareness raising campaign launched to coincide with the global 16 Days of Activism campaign. Taking place annually, each year we raise awareness for our services; this year we focussed on giving the women and children in our services a platform for their voices to be heard.
- At Home Should Not Mean At Risk – an online awareness raising campaign launched during the first Covid-19 lockdown in March 2020 in order to convey to women who needed support that we were still able to provide that, but also to highlight the reality of being locked down and living with domestic abuse. For this campaign we were awarded the CIH Communications in a Crisis Award.